Movie-on-demand service Vudu, which launched on Wednesday, aims to lure customers from video rental shops and digital cable television with over 5,000 movies from major and independent studios ready to download.
Unlike other Internet-based movies services, the two-year-old Santa Clara, California-based start-up said the service lets viewers watch high definition films on regular television screens by downloading them over the Internet.
Movies are stored on Vudu set-top boxes, co-founder Tony Miranz said.
The Vudu box, which starts shipping to stores next month, will cost $399 and movie rentals will range from $0.99 to $3.99. The service will also allow consumers to buy movies from $4.99 to $19.99 depending on the age of the movie.
Via (Aviran's Place.)